Whether you're a new business looking for some brand marketing consultancy or an advertising agency looking for a safe pair of strategic hands on your latest client brief, here's some key capabilities on offer.
1. Research and Insight
Identifying opportunities and finding the quirky facts
- Qualitative and quantitive research into markets, trends and with target audiences
- Visual world analysis
- Consumer Journey Development
- Pre-testing campaigns and communications
- Product innovation
2. Creative Strategy
The nuts and bolts of my work, writing briefs and creating solutions
- Brand strategy incl. naming, purpose & positioning
- Marketing consultancy and roadmaps
- Visual planning
- Advertising Strategy
- Digital Strategy
- New product development
3. Ideation and Implementation
The core deliverables
- Brand Identity & architectures
- Content Strategy
- Content and comms plans
- Partnerships
- Experiential and Events
- Creative direction
- Websites
- Investor pitches
- Workshops and knowledge sharing
4. Measurement & Reporting
Is what you're doing achieving the objectives?
- Setting measureable KPIs
- Developing reporting matrix
- Benchmarking & Optimisation
Hackney,
London. E5
hello@lucindagosling.com
+447796178821